Kickstarter has helped many new and existing entrepreneurs get their career started through crowdfunding funding and other investments. Kickstarter is a global crowdfunding platform headquartered in Brooklyn, NY. Through this platform people provide funding through pledges, this generates the income that would initiate the pre-production phase and production phase of the selected project.
Kicksarter supports films, journalism, video games, comics, music, stage shows and food-related projects. The project creators select a deadline and a specific amount to fund the project. If the amount is not met by the deadline the money is not collected from the donors. Some of the most successful projects from Kickstarter include Pebble, Ouya and Pono. On recent news, Pono has been a successful campaign raising over $6 million dollars. Pono is a digital high-end music player designed by rock legend Neil Young. Over 18,000 people worldwide have backed Pono through Kickstarter campaign. Accredited investors can purchase shares from PonoMusic at $5,000 per share.
Social media has played a big role in the success of Kickstarter. Daily you can find a new project advertised via Instagram, Facebook and other social media sites. Social media has given Kickstarter the leverage to reach millions of people worldwide and start a project with the possibility of becoming a big success. The projects can be viewed via their website, although external websites are also created and used as advertisement for social websites. I believe Kickstarter has done a very good job in taking charge of providing a credible platform to promote crowdfunding. Kickstarter has been a very successful company providing the opportunity to promote the collaboration of new ideas.
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Crowd funding is such a huge advantage for everyone. I have a friend of mine that I went to school with that recently crowd funded a show and it was the best concert of the year. I thought it was really cool because he had such a great idea that everybody wanted to be in on. The best thing about it is that you don’t have to worry about doing an event and it not working out and being stuck with the mess. Great post!
ReplyDeleteThanks, Joshua Knight